Marty Marsh

It’s taken me a while to embrace the Twitterverse, but already I’m seeing how important this communication and social medium really is. I’m learning as much as I can as I go along and from time to time I’ll share with you some of the things I learn. When Twitter was first taking off as [...]

UnMarketing: Stop Marketing. Start Engaging. By Scott Stratten Do you hate selling and marketing in the “Tell-ya-what-I’m-gonna-do” kind of way? Then Scott Stratten is your man. In his book, “Unmarketing,” Scott shows you, through his personal experience, that you CAN build a successful business — and an audience of enthusiastic customers — without doing the [...]

If you recall, a couple of weeks ago we had a lively discussion about using “chat” during a teleclass. We all pretty much agreed that having people chattering on about all kinds of stuff was much more of a distraction than it was a help. We pretty much agreed that when we attend teleclasses we’re [...]

Check out my latest video: Summertime… and business is easy! (Another installment in my On the Road with Marty series created at Ft. Lauderdale Beach.) My Summer Marketing Plans Even though it may look like I’m on a perpetual vacation toodling around the country in my RV, the reality is that most of the time [...]

One of the big problems I see with society today is that we seem to have even shorter attention spans than ever before and its getting worse. Teacher friends of mine tell me they are ready to leave the profession because their students spend so much class time on their cell phones. And they are [...]

You may have seen these abbreviations from time to time: B2C means Business to Consumer marketing. B2B means Business to Business marketing. But you may not be familiar with P2P, which means People to People marketing. You likely are doing most of your business online these days, or at least a good portion of it. [...]

Hubspot has done it again. Another fabulously informative webinar on The Science of Timing, focusing primarily around Social Media. Did you know the best number of tweets to send in a day is 22? Did you know you should not (and cannot) tweet exactly the same tweet more than once? I learned a lot from [...]