All the Good Stuff, Blog, Guerrilla Marketing, Marketing, Networking, Social Media, Tips, Twitter
As I slowly make my way into the Twitterverse, I’m trying to be careful not to make the same big mistakes that I see so many business people making in social media. The biggest mistake: Selling too soon. When someone follows me on Twitter I like to send a direct...
All the Good Stuff, Blog, Goals, Guerrilla Marketing, Marketing, Productivity
For the longest time I always said I was a lousy planner. I was pretty much the typical entrepreneur and I flew by the seat of my pants most of the time. Another favorite self-put down of mine was “I am successful in spite of myself.” (Well, there’s quite a bit of...
All the Good Stuff, Blog, Goals, Guerrilla Marketing, Marketing, Productivity
Just how committed are you, really, to making your business a success? There are, of course, all kinds of ways to measure success, and you will certainly have your own measure, but for most businesses, success is measured in profits. Now, I know many of you just hate...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing
Well, you’d think I’d learn. It’s not like I haven’t been to the grocery store on Wednesday night before, but I did it again, and after finding empty shelf after shelf I remembered that Wednesday just doesn’t seem to be the best time to go to the grocery store. So I...
All the Good Stuff, Blog, Ebook Creation, Email Marketing, Guerrilla Marketing, Marketing, Printed Materials
In her great book, Confessions of Shameless Self-Promoters, author Debbie Allen shares a story about a pet shop that gives away free puppies. Yep, they give the puppies away for free knowing that the new owners will spend a good deal of money right on the spot to buy...
