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Summertime… and business is easy!

All the Good Stuff, Guerrilla Marketing, Productivity, Social Media

Check out my latest video: Summertime… and business is easy! (Another installment in my On the Road with Marty series created at Ft. Lauderdale Beach.) My Summer Marketing Plans Even though it may look like I’m on a perpetual vacation toodling around the...

You are cordially invited to NOT pay attention…

All the Good Stuff, Guerrilla Marketing, Productivity, Social Media, Teleclasses, Webinars

One of the big problems I see with society today is that we seem to have even shorter attention spans than ever before and its getting worse. Teacher friends of mine tell me they are ready to leave the profession because their students spend so much class time on...

Choosing the Best Email Service Provider for YOUR Business

All the Good Stuff, Email Marketing, Guerrilla Marketing, Traffic

Over the many years I’ve been in business, I’ve tried every email service provider out there. Well, it feels like it anyway. The only good thing about that is that I can confidently share with you what I know about the various providers to help you make...

Establish metrics that matter

All the Good Stuff, Book Reviews, Guerrilla Marketing, Productivity

You probably know as well as I do that developing healthy habits ensures your success. You just have to stick with something long enough for it to become a healthy habit. For instance, whenever I take the time to plan my coming week on a Sunday, I have a much more...

Advertising ideas that work quickly

Advertising, All the Good Stuff, Guerrilla Marketing

You’re a small business for a reason. And if you are the only one working in your business then you’d likely call yourself a micro-business. But no matter how you identify your business, the fact remains that you likely cannot afford to market like a big business...

B2C? B2B? P2P?

All the Good Stuff, Email Marketing, Guerrilla Marketing, Social Media

You may have seen these abbreviations from time to time: B2C means Business to Consumer marketing. B2B means Business to Business marketing. But you may not be familiar with P2P, which means People to People marketing. You likely are doing most of your business online...
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