Advertising, All the Good Stuff, Guerrilla Marketing, Marketing, Printed Materials, Soul Proprietor, Stay-in-Touch, Tips, Traffic
Most of the talk around marketing circles these days is all about how to grow your business using online tactics. While online marketing certainly plays a significant role in business success, however, it’s the relationships that are built offline that can often...
All the Good Stuff, Attraction Marketing, Guerrilla Marketing, Marketing, Soul Proprietor, Stay-in-Touch, Tips
Your online marketing plan has one aim and that is to help you achieve the goals you say you want to achieve for your business or practice. A marketing plan is really nothing more than a list of the strategies and tactics you’re going to use to get the word out...
All the Good Stuff, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing, Soul Proprietor, Stay-in-Touch, Tips
Your email marketing lists can be the single most valuable asset you own. Here are some tips for helping you get your first mailing list up and running. Select Your Service Provider The first step in setting up a new mailing list is to make sure you have the...
All the Good Stuff, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing, Soul Proprietor, Stay-in-Touch, Tips
The word “autoresponder” has, of late, become short hand for “email service provider which tends to confuse the heck out of people when we use the phrase “autoresponder” for services and then talk about “autoresponder messages” and “broadcast messages”. Generally,...
All the Good Stuff, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing, Soul Proprietor, Stay-in-Touch, Tips
It should be apparent by now that your approach to email marketing should only involve sending e-mails to individuals who want to receive them. This is typically accomplished when someone signs up at your website to receive an irresistible free gift and you include a...
All the Good Stuff, Attraction Marketing, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing, Soul Proprietor, Stay-in-Touch
The from line of my marketing emails reads: Marty Marsh | Soul Proprietor. That’s called a From Line Identifier, and it’s something I used to do a long time ago, and then got out of the habit. But it’s something I’m starting to do again, and...