Marty’s Musings
New Year! NO Resolutions!
For the last year of my life --- maybe longer --- yes, its definitely been longer --- I’ve been making myself absolutely crazy. Crazy, mainly because I have so many interests, so many things I think I’d like to do, and wanting, desperately, to be all things to all...
10 Business Lessons Learned from Baseball
Every year, in the fall, we make a journey back to the Seattle area which is, technically, our “home” while we otherwise live out on the road in our RV. And one of the big highlights of being in Seattle, if only for a short time each year, is spending time with our...
When it comes to biz size, smaller really is better
Lately I've been hearing radio commercials for one of those services that allows you to create an endless menu of phone choices designed to make your business look bigger than it really is. You know what I'm talking about, Press 1 for the customer service department;...
Book Review: Crush It! By Gary Vaynerchuk
The world of Internet marketing is full of some crazy-smart people and there are a few I follow who are my favorites. But none can compete in the crazy-smart arena better than Gary Vaynerchuk. Who would have thought that a wise-cracking, smart-mouthed --- foul mouthed...
Are you a cyber slacker?
I just heard this term recently. A cyber slacker is a person who is spending time goofing off on the web rather than working, as in cyber slacking. I'm sure you've never been guilty of this (ahem) but I sure have. Some folks call this “shiny object syndrome” where we...
Book Review: Make it Stick
Made to Stick by Chip and Dan Heath If you're at all like me you've probably got more ideas for your business than you have time for. And it may be, too, that you've had what you thought were great ideas, but they just didn't pan out for you the way you thought they...
Top Five Reasons You Need
a Membership Site
If you've been hearing all the buzz lately about how one can make a pretty incredible living with a membership site, and you've been mulling over the idea of starting your own, but you're still on the fence about whether you should or not, here are the top five...
No one stops you…
Just wanted to share with you today this simple but hugely profound quote from Byron Katie... "There's no way you can't have the best business on this planet. No one stops you but you... that's the only possibility." Comments are always welcome.
Book Review:
UnMarketing by Scott Stratten
UnMarketing: Stop Marketing. Start Engaging. By Scott Stratten Do you hate selling and marketing in the “Tell-ya-what-I'm-gonna-do” kind of way? Then Scott Stratten is your man. In his book, “Unmarketing,” Scott shows you, through his personal experience, that you CAN...
Tip: Short Link Danger
Who knew that using short links in your emails would get them treated like spam? In the past, I would rarely use the “Check Spam” feature in my autoresponder service before sending out my ezines and promotional emails but one day, in a text-only email, after putting...