Advertising, Blog, Email Marketing, Guerrilla Marketing, Marketing, Printed Materials
It used to be that when you were engaging prospects in a conversation about your business, say, at a networking event, they’d ask if you have a brochure. Today they ask if you have a website. It’s a given that in the 21st Century world of business marketing you have...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Marketing, Tips
#5-Best Email Marketing Tips Social media is good, but email marketing has a higher — and more easily measured — ROI. The various social media outlets are great for getting the word out about who you are and what you do. They’re even good for helping to...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing
“Strike while the iron is hot!” If you’re of a certain age — like I am — you probably recognize the phrase, “strike while the iron is hot” as an admonition to take action right now. It comes from the days of blacksmiths who had just a short...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing, Tips
#4-Best Email Marketing Tips… Take some time researching your autoresponder options, but don’t over-think it. It’s better to get your list started now. Recently I helped a client get his entire email marketing program up and going and that included...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Marketing, Tips
#3-Best Email Marketing Tips… Before you start email marketing, come up with a profit plan. Will you sell your own products, add affiliate links, sell advertising or all of the above? To be truly successful with an email marketing program you must have a plan....
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Marketing, Tips
#2-Best Email Marketing Tips… If you don’t have an opt-in form on your site, you will have no opportunity to communicate with the vast majority of your visitors ever again. Most visitors to your site will likely only visit you once and if they don’t...
