Advertising, All the Good Stuff, Blog, Guerrilla Marketing, Marketing, Tips
Every month there is some kind of an observance. Sometimes all month, sometimes for a week, sometimes for just a day. Take advantage of these interesting and oddball observances by tying them in to your marketing. For example, if you’re a coach, you could tie...
All the Good Stuff, Blog, Guerrilla Marketing, Social Media, Tips
It’s taken me a while to embrace the Twitterverse, but already I’m seeing how important this communication and social medium really is. I’m learning as much as I can as I go along and from time to time I’ll share with you some of the things I learn. When Twitter was...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Tips
#7-Best Email Marketing Tips… Confirmed opt-in may reduce your opt-in rate, but ensures you have bona fide subscribers on your list. Not everyone will confirm their subscription even if they had every intention of doing so. Hopefully, they’ll remember one day or...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing, Tips
#6-Best Email Marketing Tips… Confused about the difference between “double opt-in” and “confirmed opt-in”? Don’t be. They mean the same thing. The operative word here is: opt-in. You absolutely never ever want to be seen as a spammer by your readers nor by your...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Marketing, Tips
#5-Best Email Marketing Tips Social media is good, but email marketing has a higher — and more easily measured — ROI. The various social media outlets are great for getting the word out about who you are and what you do. They’re even good for helping to...
All the Good Stuff, Blog, Email Marketing, Email Marketing Tips, Guerrilla Marketing, Marketing, Tips
#4-Best Email Marketing Tips… Take some time researching your autoresponder options, but don’t over-think it. It’s better to get your list started now. Recently I helped a client get his entire email marketing program up and going and that included...
